TikTok Shop Scorecard
7 questions, 2 minutes. Get a letter grade for your shop across the five growth pillars — commerce operations, affiliate, ads, lives, and organic — and see exactly which levers you're leaving untouched.
What's your current monthly GMV on TikTok Shop?
Directional self-assessment based on operator benchmarks.
The same five levers we run for client shops, plus momentum. Each answer scores 0–3 points against a pillar, and your grade reflects how much of the flywheel is actually spinning.
Commerce Operations
Whether you run to a weekly plan and forecast, or react month to month.
Affiliate
Active creator bench and whether your commission strategy pulls them in.
Ads
How far up the paid ladder you are — from nothing to GMV Max.
Lives
Whether LIVE is a recurring channel for you, or an occasional stunt.
Organic
Content velocity — how much shoppable video ships every week.
Forecast Calculator
Model your TikTok Shop GMV, costs, and profitability across three scenarios.
Contribution Margin Calculator
Calculate your real per-unit profitability on TikTok Shop after every variable cost.
Fee Calculator
Compare TikTok Shop fees across US, UK, and EU markets at every price point.