Case studies
Real results from real brands
We don't do hypotheticals. Every number below comes from brands we've scaled on TikTok Shop — click any of them for the full story.
Featured — Haircare
Divi Scalp & Hair Health
A top 5 haircare
brand on TikTok Shop
brand on TikTok Shop
Built from launch to a category leader in nine months through creator velocity, affiliate scale, and end-to-end operations.
Top 5
Haircare category
9 mo
To category leader
Live
Still scaling
$0MGMV generated
02
Consumer electronics
Loop Earplugs
$60K / mo$450K / mo
$0MTotal GMV
03
Beauty & nail care
Mylee
2,000+ affiliates35K+ items sold4-month window
£0KAffiliate GMV
04
Sleep & wellness
Manta Sleep
$40K last 28 days600+ content / mo
$0KMonthly run rate
05
Health supplements
Myla's Moss
#1 Sea Moss brand13.7K+ hero salesIn 3 months
0%Revenue growth
$0M+
GMV generated
0+
Brands scaled
0+
Creators activated
US / UK / EU
Official partner
What brands say
Don't take
our word for it
Social Tale helped us unlock the real potential of TikTok Shop, scaling our sales through smart affiliate outreach and top-tier creator partnerships.
Lauren Bonfig
Sr. Brand Marketing, Divi
Monthly revenue grew from $60K to $450K. Performance continues to climb month over month.
Jani Gysels
Loop Earplugs
Activated 2,000+ affiliates and drove £390K direct GMV within four months.
Melissa
Mylee · Beauty & Nail Care
TikTok Shop PartnerOfficial · US · UK · EU
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01
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02
Strategy call
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03
Launch plan
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Trusted by Divi · Loop Earplugs · Mylee · PetLab Co. · Manta Sleep and 45+ more brands